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October 4, 2023 17

Nuvo: A Legacy of Innovation

r o m it s i nc e p t i o n establishment of a factory in
in 1969 in Taiwan, Shenzhen in 1998, underlines
FN u vo Ent e r p r i s e s their growth. Moreover, their
has grown from a humble partnership initiatives with
local manufacturer to a Taiwanese universities and
global frontrunner in bicycle consistent recognition at
accessories. Pioneered by the Taipei Cycle d&i awards
Mr. Sian-Tang Shih in 1948 highlight their dedication
and evolving through the to innovation. With two
years with leadership passed established brands, Nuvo and
to subsequent generations, n+1, the company's plants in
N u v o ' s u n w av e r i n g Taiwan and China underscore
commitment to innovation, their expansive operational
quality, and development scale. And as they lay the
is evident. Every product foundation for their newest,
milestone, from bottle cages to fourfold larger facility set to
bells and kickstands, testifies be operational by 2024, Nuvo
to a workforce driven by the reiterates its commitment to
desire to enhance the cycling scaling new heights in the
experience. With a portfolio world of cycling accessories.
boasting numerous patents,
Nuvo's offerings now grace
markets in 37 countries, with
Europe accounting for a
dominant 80% of their sales.
Upholding the core tenets
of "honesty, profession, and
responsibility", the company
has f o ster e d en dur ing
relationships with its valued
clientele.
N u v o ' s i m pre s s iv e
trajectory boasts a rich history,
marked by its continuous
expansion and relentless
pursuit of excellence. Their
expansion in the Chinese
market, beginning with the
▲Nuvo’s new side bottle cage with recycled plastic, PA66+40% with GRS Certification, weights 48g.